Capture Customer attention with confidence

Build a brand that stands out and drives sales

Together, we’ll uncover your unique vision, value, voice, and story that speaks to your dream audience. So you promote your business with purpose.

Communications coach and consultant Lindsey Julian specializes in external communications strategy for founders and executives.

DO YOU FEEL LIKE THE STRUGGLE TO STAND OUT IS STALLING YOUR BUSINESS GROWTH?

You know all about your business

But when it comes to promoting it, you feel out of your element. Finding the right words at the right time is a constant challenge. Oh, and the time. Where does it go? As your business grows, your free time shrinks. You have a message in mind but no time to connect the pieces into a clear story that converts to customers.

External Communications Strategy for Founders & Executives
 
 

the truth is:

You can’t captivate customers without clarifying your message

Brand messaging is the key to becoming seen, heard, and known.

With meaningful brand messaging, you can: 

  • Stand out from the competition

  • Connect with customers’ hearts

  • Drive loyalty and repeat sales

A well-crafted story anchors your brand strategy

And the best way to uncover that story? Team up with a brand and marketing strategist who specializes in building impactful messages.

Ready to collaborate? Let’s build a MAGNETIC & MEMORABLE brand together

 

Done-with-you brand messaging and marketing strategy

You’re ready to get your business seen. As your marketing mentor, I’ll provide you with a clear path forward and proven blueprint for building a brand that stands out and drives sales. 

  • Done-with-you service includes exclusive templates and step-by-step worksheets to complete:

    • Goal clarity and alignment

    • Audience research and personas

    • Competitive analysis

    • Brand voice and tone

    • Vision

    • Mission

    • Brand promise

    • Positioning

    • Unique value proposition

    • Tagline

    • Elevator pitch

    • Brand story

    • Content marketing strategy

    • Impact measurement

  • You’ll get one-on-one support through:

    • 60-minute advising calls every other week for accountability, personalized feedback, and support every step of the way

    • Custom copy editing and feedback so your brand messaging is clear, connects with your customers, and converts

    • Slack support M - F for questions, celebrating wins, and a trusted sounding board

  • Starting at $8,000

This is a high-touch, guided service where we’ll work 1:1 as a team to build your brand.

 
 
Communications coach and consultant Lindsey Julian specializes in external communications strategy for founders and executives.

VIP intensive brand messaging

You want to build an impactful brand – but you’re a time-strapped small business owner. In just two weeks, we’ll complete the work for core components of your brand messaging guide. So you start attracting your dream audience ASAP.

    • Audience research and personas

    • Competitive analysis

    • Brand voice and tone

    • Mission

    • Unique value proposition

    • Positioning

    • Elevator pitch

  • You’ll get one-on-one support through:

    • 60-minute clarifying call before your VIP intensive

    • 2 half-days dedicated to you and building your brand

    • Custom copy editing and feedback so your brand messaging is clear, connects with your customers, and converts

    • 2 weeks of Slack support for additional accountability

  • Starting at $4,500

Not sure which service is right for you? Get in touch and we’ll find the best fit.

 

What our collaboration looks like

  • Welcome

    First, a little housekeeping. We’ll kick things off with an intake form and introductions for me to get to know you and your business.

  • Define Goals

    Next, we’ll audit and analyze the current state of your brand and marketing – and outline goals that support your business strategy.

  • Target Audience

    To understand your ideal audience, we’ll identify and define their unique personas based on demographics and psychographics.

  • Competitive Analysis

    Get to know who you’re competing with. We’ll identify your top three competitors and identify what’s working, what’s not, and where you can fill in the gaps.

  • Brand Messaging

    Drawing on your goals, audience insights, and competitive analysis, we’ll develop your brand messaging guide.

  • Content Strategy

    It’s time to create your content marketing strategy, including channels, content pillars, cadence, and more.

  • Content Execution

    With your unique brand messaging and clear content strategy, the groundwork is set to publish, pitch, and promote content.

  • Impact

    Bringing it all together. As your accountability partner, I’ll track progress against your marketing goals and KPIs.

Ready to inspire people to buy from your business?

Let’s craft a brand strategy that brings you clarity, confidence, and customers.